What Rails Developers Actually Build
Rails developers primarily build web applications:
SaaS Platforms
Multi-tenant applications with complex business logic:
- Subscription billing - Stripe integration, recurring payments
- User management - Authentication, authorization, roles
- Data dashboards - Analytics, reporting, admin panels
- API backends - RESTful APIs serving mobile apps or frontend frameworks
Companies: Shopify, GitHub, Basecamp, Stripe, Coinbase
E-commerce Sites
Product catalogs, shopping carts, payment processing:
- Product management - Inventory, variants, categories
- Order processing - Checkout flows, payment gateways
- Customer accounts - Profiles, order history, wishlists
Companies: Shopify, Etsy (originally), many mid-market e-commerce platforms
Content Management Systems
Blogs, documentation sites, publishing platforms:
- Content creation - Rich text editing, media management
- Publishing workflows - Drafts, scheduling, versioning
- Multi-author support - Roles, permissions, collaboration
Companies: Basecamp (Hey), many media companies
Rapid Prototyping & MVPs
Rails' "convention over configuration" makes it ideal for:
- Startup MVPs - Get to market quickly with sensible defaults
- Internal tools - Admin panels, dashboards, reporting systems
- Proof of concepts - Validate ideas before committing to a stack
The Rails Developer Profile
Rails developers have distinct characteristics shaped by the framework:
Convention Over Configuration Mindset
Rails developers value:
- Following conventions - They expect standard patterns and get frustrated with unnecessary customization
- DRY principles - "Don't Repeat Yourself" is deeply ingrained
- Opinionated frameworks - They prefer frameworks that make decisions for them
Red flag: A candidate who fights Rails conventions at every turn might not be a good fit.
Strong Testing Culture
Ruby has one of the strongest testing cultures in programming:
- RSpec - The de facto testing framework (BDD-style)
- Minitest - Rails' default, simpler testing framework
- Test-driven development - Many Rails developers write tests first
Green flag: A portfolio with comprehensive test coverage shows Rails maturity.
Mature Ecosystem Knowledge
Experienced Rails developers understand:
- ActiveRecord - Rails' ORM (Object-Relational Mapping)
- ActionController/ActionView - MVC architecture
- Gems - Ruby's package ecosystem (like npm for JavaScript)
- Rake tasks - Automation and background jobs
- Migrations - Database schema management
Skills Assessment by Business Need
If You're Building a New SaaS Product
- Priority skills: Rails conventions, ActiveRecord, authentication (Devise), background jobs (Sidekiq)
- Interview signal: "How would you structure a multi-tenant SaaS application?"
- Red flag: Wants to build everything from scratch instead of using Rails conventions
If You're Maintaining a Legacy Rails App
- Priority skills: Rails version upgrades, refactoring, understanding legacy patterns
- Interview signal: "How would you upgrade a Rails 5 app to Rails 7?"
- Red flag: Only knows the latest Rails version and can't work with older code
If You're Building APIs
- Priority skills: Rails API mode, JSON serialization, API versioning
- Interview signal: "How would you version your API?"
- Red flag: Doesn't understand RESTful conventions
Common Hiring Mistakes
1. Confusing Ruby with Rails
Ruby is the language; Rails is the framework. Almost all Ruby developers know Rails, but testing for pure Ruby knowledge (without Rails context) misses the point. Rails is the job.
2. Underestimating Testing Culture
Rails developers expect to write tests. If your codebase has no tests, be upfront. The best Rails developers will ask about your testing practices—this is a good sign, not a red flag.
3. Requiring Every Gem Experience
Rails has thousands of gems. Don't require experience with every gem you use. Strong Rails developers learn new gems quickly. Focus on Rails fundamentals and problem-solving.
4. Ignoring Rails Version Differences
Rails has evolved significantly. Rails 7 (2021) is very different from Rails 4 (2013). Ask about which versions they've worked with. Someone who only knows Rails 7 might struggle with legacy code.
5. Overemphasizing Speed Over Maintainability
Ruby prioritizes developer happiness and code readability over raw performance. If you need microsecond-level performance, Ruby might not be the right choice. But for most web applications, Rails' productivity wins.
The Rails Developer Market
Supply: Moderate
- Smaller talent pool than JavaScript or Python
- Many Rails developers are experienced (fewer juniors)
- Strong community but concentrated in certain regions
Demand: Moderate
- Rails is mature and stable—not the "hot new thing"
- Many companies maintain Rails apps but fewer start new ones
- Strong demand for experienced Rails developers who can maintain/scale
Trend: Stable
- Rails isn't growing rapidly, but it's not declining either
- Established companies continue using Rails
- New startups often choose Rails for MVPs, then may migrate later
Recruiter's Cheat Sheet
Questions That Reveal Skill Level
| Question | Junior Answer | Senior Answer |
|---|---|---|
| "Explain ActiveRecord" | "It's the database layer" | Explains associations, scopes, callbacks, and when to use raw SQL |
| "How do you handle background jobs?" | "Sidekiq" | Discusses queue management, retries, idempotency, monitoring |
| "What's your testing approach?" | "I write tests" | Explains RSpec vs Minitest, TDD workflow, test organization |
Resume Green Flags
- Specific Rails versions mentioned (shows awareness of ecosystem evolution)
- Test coverage metrics or testing frameworks
- Performance improvements ("Reduced page load time by 40%")
- Open source Ruby gem contributions
- Experience with Rails upgrades or migrations
Resume Red Flags
- "Ruby expert" but no Rails experience
- Only tutorial projects (blog apps, todo lists)
- No mention of testing
- Lists every gem ever created (shows lack of focus)
Rails vs Other Frameworks
Why Companies Choose Rails
- Rapid development - Build features faster than other frameworks
- Developer productivity - Happy developers write better code
- Convention over configuration - Less decision fatigue
- Mature ecosystem - Battle-tested gems for common problems
When Rails Might Not Be Right
- High-performance requirements - Rails is slower than Go, Rust, or Java
- Real-time systems - WebSockets work but aren't Rails' strength
- Data science - Python has better libraries
- Mobile development - Rails isn't used for native mobile apps
Interview Strategy
Focus on Rails Patterns, Not Ruby Syntax
Don't ask about Ruby language trivia. Ask about:
- Rails conventions and when to break them
- ActiveRecord associations and query optimization
- Testing strategies and TDD workflow
- Background job processing and async patterns
Practical Problem-Solving
Give real scenarios:
- "Design a feature for [your domain] using Rails conventions"
- "This query is slow—how would you optimize it?"
- "How would you handle a background job that needs to be retried?"
Code Review Approach
Show them real Rails code (anonymized) and ask:
- "What would you improve here?"
- "How would you test this?"
- "What Rails patterns are being used (or missed)?"